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Monthly Mentoring - Featuring Faff Camp

4/16/2015

This month for my mentoring section I will recap all I learned at Faff Camp, that was held in my home town this year. Of course I should state as a disclaimer that this was what I got of the conference, so any errors are the students' (mine) not the teachers'.

The most important thing I came away with was that the voiceover business is filled with caring and compassionate folks. I could not get over the environment of sharing knowledge, everyone was ready to help their colleagues. I definitely recommend this experience. I will be sharing the breakout sections that I took and a short synopsis from each but, you can tailor your experience at Faff Camp by participating in topics that you are interested in.

Your VO Business is Naked Without a Marketing Plan by Peter O'Connell

Your marketing plan should be 3 to 4 months ahead of what you need
Have a workable database with client/potential client information
When you are doing any marketing make sure you know who is your audience and what do they want
Marketing isn't always free but it can be

Effective, Efficient Voiceover Marketing with Social Media by Heather Costa

The key to social media, is having a presence, posting relevant information while adding your own personal touch and engaging with your followers
There are many different types of social media pick 2 or 3 that are your main focus
Keep track of which business have and use social media
The key to successfully using social media is get in, get out and make the most of your time while you are there
Remember it's not just about marketing yourself, but building relationships and sharing the content of others too

How Not to Suck at ACX by Jeffery Kaffer

Be selective about what you audition for
Label your demo samples with what is happening not the title of the book (ex: male/female dialog)
Have clear expectations with author up front (he does not accept direction after the first 15 minutes is approved)
Look for potential authors outside of ACX and then bring them into ACX
Note: The link on Jeffery's name takes you to a facebook group where he is a frequent contributor to discussions

Are Audiobooks for You? by Bob Souer

If you decide that audiobooks are for you join Audiobook Publishers Association and attend the conference
Tips for networking: don't be pushy, talk to people then ask for their card, after conference follow up with email and your contact information, don't shove your business card at people

VO Production - Compression, EQ, Effects and Music ... Demystified by Dan Friedman

I am not going to do justice to this topic and I do recommend getting Dan's book
The first thing you should do every day is do a take for levels
When compressing you should have a fast attack and a slow release
Don't try to cover bad reading with effects, the first step is to have a good reading

It's impossible to share everything I learned in one small blog post so my recommendation to you is join us next time at Faff Camp or Faff Con .

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